The seahorse, emblem of the Grand Hotel Olivier Prince, is far more than a simple symbol: it embodies the origins and legacy of the Olivieri family of San Benedetto del Tronto.
In the early 1900s, Giuseppe Olivieri, a man of the sea and a pioneer of San Benedetto’s maritime tradition, marked the sails of his historic fishing boats, the “lancette”, with this very emblem, at a time when the harbor was still a dream and the strength of the sea shaped the rhythm of daily life. With the arrival of motorboats, he became a shipowner, carrying the seahorse with him as a sign of identity, courage, and faith in the future.
Today, his grandson Giuseppe Olivieri, with the same spirit of determination and respect for his roots, has revived that symbol within the Grand Hotel Olivier Prince: a place where the power of the sea transforms into the art of hospitality, and where every guest can experience the warmth, elegance, and tradition that have distinguished the Olivieri name for generations.
There are places that carry within them the memory of elegance, places where time has never truly passed, it has only refined itself.
For almost 20 years, the Roses Hotel, built and managed by Giuseppe Olivieri, was a symbol of hospitality on the Adriatic coast: a home by the sea, beloved for its warmth, its light, and its unmistakable charm.
Then came a new vision, bold, ambitious, and deeply human.
From that legacy was born the Grand Hotel Olivier Prince, a 5-star luxury retreat entirely reimagined to embody the essence of contemporary Italian refinement.
A project of transformation and rebirth, guided by a single desire: to create one of the most exclusive destinations on the Adriatic, where beauty, comfort, and art come together in perfect harmony.
Every space has been redesigned, every material chosen with devotion, marble, wood, light, and silence.
The gardens have expanded, the suites reborn, the very soul of the building renewed.
Where once there was the Roses, now stands a new icon of hospitality: Olivier Prince, a place that doesn’t just welcome you, but accompanies you through an experience of pure emotion.
Because true luxury is not excess, it is care, grace, and the ability to make every moment unforgettable.